About us
INTRODUCTION
We are a new type of full-service agency, with an AI-based media format called adaptive-media created using patented and proven technologies, that leverage AI at scale across many sectors such as marketing, education and healthcare.
MISSION
Our mission is to deliver innovative projects for brands, agencies and corporations utilising the most advanced emotion analysis an AI-technologies as a means to understand and connect with people more closely, whilst fully respecting their personal privacy.
SERVICES
Our full-service agency offering includes, strategy, concepts, workshops, script development, filming, wireframes, project management, production and business development for our technology partners.
Discover more about adaptive-media
Adaptive-media is digital media that adapts naturally to viewers in real-time based upon how they appear and how they react, just as humans instinctively adapt to each other
How it works
We analyse people, their emotions
and attention levels in real-time
1
-
Six emotions
-
23+ moods
-
Attention
-
Head position
-
Age and gender
-
40+ features
We make content that adapts
based upon how people react
2
-
Browser based
-
300kb player
-
No app
-
Auto install
-
Cloud based
-
No plug-in
We can provide detailed analytics whilst fully protecting privacy
-
Aggregate data
-
Easy integration
-
Ad validation
-
GDPR compliant
-
No filming
-
No recording
3
01 / EMOTION ANALYSIS FOR RETAIL
We can easily add an emotion, demographic and attention analysis layer to any web site, landing page, app or digital screen, to create engaging, adaptive digital experiences. Our HTML5 AI SDK is less than 1MB and works within the device browser.
Analyzing customer emotions
People can engage with your content on an emotional level and your brand benefits by understanding how they feel about product
Recommending products
Customers enjoy using adaptive-media experiences and brands can create product recommendations based upon emotions
Shopping and buying products
By analysing customer demographics and their positive emotions, you can now help them make better purchasing decisions
02 / EMOTION ANALYSIS FOR VIDEO
Unlike conventional linear videos, our videos can analyse the emotion reactions and attention of the viewer enabling functions such as pausing when no one is paying attention to the screen. Our technology also allows videos to branch in different paths based upon reactions from the viewer. By setting inputs such as emotion, demographic and attention, this is the first media facial analysis format that can perceive and adapt to the user in real-time.
Videos that analyse emotions
Now you can analyse viewers emotions as they view your videos and give them a result to share based upon their reactions
Videos that adjust to demographics
Video content and campaigns can adapt based upon the demographics of the person viewing, such as different family members
Videos that respond to emotions
Video stories and narratives can now branch based upon factors such as emotional reactions to events and scenes in the video
Privacy
Private data protection and preserving people’s rights are at the heart of everything we do. Our technologies are fully GDPR and COPC compliant. We do not use biometric data for identification and all personal data is processed instantly and destroyed.
HOW WE MAINTAIN PRIVACY?
01 / USER INITIATED
02 / ANONYMITY
03 / IN-DEVICE
Face analysis only works when the viewer allows access to their smartphone or PC camera in order to analyse traits and attributes like gender, age, emotions.
Anonymous traits and attributes of the viewer are used to drive the content playback. This output cannot be linked to the viewer as this information is not connected to the source frame.
Our technology runs inside a browser tab and the browser security protects personal data. These “sandboxes” enhance the security for the user by fully protecting access.
Sectors
Adaptive-media has use cases in many sectors where the viewer benefits by having the content adapt to them in real-time by using the camera on the user’s device as input, but without the need to film or record the viewer.
01 / MARKETING
02 / EDUCATION
03 / HEALTH
04 / RESEARCH
05 / FINANCE
Captures and rewards consumer attention
Validates and measures student concentration
Perceives patients whilst protecting their privacy
Adds emotion analysis intelligence to research
Ensures compliance and
many other use cases
-
Lends to deeper engagement
-
Completions rates nearing 90%
-
Gives control and choice
-
Emotions drive purchase intent
-
Brands sell based on emotion
-
Tracks ‘positive impressions’
-
Hyper-personalized experiences
-
Serves content to most receptive
-
Dynamically adapts messages
Contact
CONTACT US FOR A DEMONSTRATION
